Falkirk Delivers scoop BID of the Year Award

Falkirk Delivers scoop BID of the Year Award

Following a lengthy application and shortlisting process, Falkirk Delivers, the town’s Business Improvement District , was named UK and Ireland’s BID of the Year at the national awards ceremony in  Bournemouth last Thursday , 28th June.

The award, from the Association on Town and City Management (ATCM) recognised the BID’s diverse projects and initiatives such as the annual Pirate & Princess parade, festive events and marketing , town centre Street Ambassadors and much more. It was noted the BID has established strong partnerships with private, public and third sector partners which enable the delivery and growth of key initiatives to support both the day and evening  businesses in the town. As well at these well-established favourites, the assessors were impressed that the company continues to find new and innovative ways to promote the town centre both locally and now to those who want to visit from further afield.

There are upwards of 270 BIDs across the UK with Falkirk Delivers being one of the first “Pathfinder” BIDs as the programme was rolled out in Scotland in 2008. In 2016 the company became the first BID in Scotland to have a 3rd successful ballot which will see invest directly in the town centre until 2021.

Falkirk Delivers were also delighted to win the Runner Up Campaign of the Year Award, for their festive marketing and events campaign over a 7 week period to encourage people to shop, eat and play locally. Using events, promotions, business engagement, and social and traditional media Falkirk’s Keep Christmas Local campaign was a campaign to use the festive feelings and spirit of Christmas to drive footfall, maximise spend and encourage pride in Falkirk Town Centre.

BID Manager, Alex Fleming who collected the award said “ This is an important accolade for the town centre and recognises the efforts of the BID team and its partners. Part of our application focused on our longer term goals for the town which includes a strategic document which could help shape the future of our town centre.”

The BID’s application was supported with comments from local businesses and others involved in the regeneration of the High Street. Alex continued, “This award gives our town centre businesses a platform to be heard from with the BID being their unified voice, on issue both local and national. People are passionate about their town centre and we, at Falkirk Delivers, and our partners will continue to lead on innovative projects which ensure Falkirk is an attractive place to shop, live, work, visit and invest in.

Ross Martin, Economic Agitator and adviser to BIDs Scotland said,

“Falkirk Delivers, a pathfinder Scottish BID, has always been in the vanguard of the movement, piloting projects that have made a real difference to the operating environment of its members. This BID continues to develop, both in terms of its aims and its ambition, building on the confidence it’s created through outstanding performance and award winning achievement. 

The current phase is looking to develop the role of the BID in the wider design and management of the Town Centre, bringing all the local leadership talents to bear – from across the private and public sectors – in making Falkirk as vibrant as it is vital to the local economy.”

Picture from left to right:

Brian Vass, Vass Media, Social Media content

Janice Kennedy, Street Ambassador

Brian Flynn, Chair

Sarah Winters, Project Manager

Deborah Taylor, Director

Alex Fleming, BID Manager

Lesley Hendry, Project Assistant

Gareth Brown, Street Ambassador

Scott Henderson, Director

Dave Fleming, Handy Man

Categories : Days Out  , Events  , Festival  , Shopping  , Tourism  ,

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